MOANA HANCOCK

MOANA HANCOCK - FEMININE EMBODIMENT COACH

Moana Hancock is a Feminine Embodiment Coach with a mission to support and empower women as they reclaim their intuitive power, ignite their innermost desires and celebrate the wonder of their divine womanhood. We wanted to not only create a brand that evoked an emotional response of connection, enchantment and transformation, but one that offered Moana a real sense of clarity and confidence in sharing herself and her message with the world.

PROJECT SCOPE

Brand Strategy
Brand Identity
Web Design + Development
Copywriting

LOCATION

Taranaki, NZ

We knew from the early stages of the creative process that we wanted a very lush, sensual and ‘goddess’-like feel to the brand, but in a more understated and conscious way than might be typical. We were able to channel this with a fusion of beautiful expressive typography, a deep oceanic colour palette and rich earthy imagery as the core elements of the visual identity.